Selling investment houses is not as easy as it sounds. Most home sellers and investors dream of a stress-free sales process where they quickly find the buyer, do the transfer ownership transfer, collect the money, then hand over the title deed and keys. The reality is that selling houses needs time and planning.
When you are planning to sell your home for cash, try to present them in the way so that your potential buyers will be moved by the first impression and immediately buy the houses. As a home sale investor who is unaware of this, you can always use tips that will help ease the process.
The good thing is that great information is always available for those who are willing to take it. Below are six tips when planning houses for sale cash.
Set a Realistic Price
Buyers prefer buying products that are sold at a realistic price, and the same applies to selling a house. When you are planning houses for sale cash, you need to come up with a price that is customer friendly. The price of the houses depends on the value of the property. Don’t overprice the house when its value is low, or don’t lower the price when its value worth’s more, at the end of the day, you do not want to lose money or potential buyers.
The good thing is that the market has a price guide that you can follow. So, check the market rate of the houses in your area and try to be as close to that as possible. One thing to know is that selling houses for cash requires a different strategy from mortgages and installments, so make sure that you have the right price to sell the house fast.
Hire a Professional Agent
When planning houses for sale cash, real estate agents are the front line of it all. They know the market area very well, and on top of that, they are good negotiators and can easily convince buyers. It’s a matter of finding the best real estate agent, so do your research well and choose the right person to work with.
If you have many units that you want to sell, go for an agency that has a good reputation, great networking with other property professionals, and above all, they must have a big pool of customers.
Clean the House for Showings
When you open your doors, the first impression says it all. Clear all objects in the pathway to avoid knocking and stepping on objects. If they are new units, make sure that all constructors have cleared their tools and cleaned the houses for showing. The houses should be arranged in the best way so that the buyer can have a clear view of all of the rooms. What many investors and property agencies do not know is that potential homebuyers are enticed by the attractiveness of the house.
Get Professional Photos
For the sake of marketing on property websites, blogs, social media platforms, media, and magazines, make sure that you have clear photos of the house showing all rooms and the external view. Clear photos are the quickest way of gaining potential buyers. After you have repaired and made sure that your houses sparkles, discuss with your house agent about hiring a professional photographer to take photos of the house. A professional photographer knows how to take photos that are attractive, clear, and big. This should turn your potential buyers into buyers within a second.
Take Advantage of Social Media
When planning to sell a home for cash, you need the exposure that is on the best level. Although there are many platforms to advertise such as websites and media platforms, social media is the best place to get possible audiences. Almost every adult logs into Facebook, Twitter, Instagram, and many other social media platforms every day, and you can easily convert them into buyers when you have the right content. You can video share the houses on YouTube, Facebook, or Instagram Live. Get potential buyers and plan on the days you will meet and discuss further plans.
Boost Your Curb Appeal
As a home seller planning to sell a home for cash, you should pay more attention to the exterior of the house. When potential buyers come to see your house, they will start by looking at the environment around them. Therefore, be creative and come up with ways of making the environment appealing; plant flowers around, paint front doors with appealing colors, clear out bushes, and cut overgrowing grasses. For new units of houses, make sure that the compound is very appealing in the long run. For apartment, amenities such as swimming pool, children’s play area and water fountain among other things are part of curb appeal for your houses.
Planning houses for sale cash requires a little extra work. Do everything that will make your houses more appealing to potential buyers. The above tips will increase your chances of selling your houses fast.