Still, hadn’t adapted the voice search optimization for your website? It’s a wake-up call! Here are 5 power-packed SEO strategies that the best SEO services agency recommends to get a winning edge.
Those from the 1980s must have remembered the Star Trek computer that used to do a formal or casual conversation with humans and was featured in one of the most applauded Science Fiction dramas Star Trek.
Those who were not born then can think of it just like the Google voice search which also tries to interact with humans, not literally though, to provide the results that we want on the search results. So, can we think of voice search as a new revolution in the way we look out for things on Google? Indeed, yes.
How? Well, the following stats prove it.
- 55% of teens use voice search daily.
- 41% of adults rely on voice search.
- Worldwide Google trend shows voice search has grown X35 since 2008.
What does that mean?
Simple, if still, the voice search optimization is not a part of your SEO strategy, then it’s time to get it implemented. Rather, you should take the help of the best SEO services USA agency to not leave any stone unturned. This post will cover the 5 latest strategies that SEO experts recommend while optimizing the website for voice search in order to win the search engine.
What is Voice search?
Voice search is a function that allows the users to search by voice commands instead of typing. It leverages the power of speech recognition technology to know the search intent of the users and delivers the results accordingly.
Often the results are pulled out from featured snippets (highly informative small text of your blog post) which are flashed on the top of Google’s search engine results page. All these elements are taken care of while optimizing the content for voice.
5 Proven SEO Services Strategies For Successful Voice Search Optimization
Here are 5 proven SEO strategies that are worth implementing to get the best outcomes.
1. Target the conversational keywords
The Google update Hummingbird, triggered the importance of semantic search, which means understanding the user intent to deliver the search results. It means the conversational style keywords or long-tail keywords should be focused more when it comes to taking a competitive lead on the search engine.
2. Perceive your target audience’s behavior
The next strategy is to know the insights of your target audience’s behavior, collect the data and create a marketing plan accordingly. Voice search technology understands the search intent based on user location and other data points. The same way search engine marketers take a quantum leap forward to understand consumer behavior.
It could include real-time analytics on consumer insights like what types of devices are more often used for voice search, stats on the type of people used voice search, etc.
3. Focus on information enriched and compelling content
These days concise and high relevance-based content is popular on the Google search engine. While optimizing for voice search, all these crucial elements need to be taken care of. Additionally, your web content should pay heed to the following aspects.
- Answering in detail some commonly asked questions.
- A clear, concise, and simple explanation of the problem.
- Use a relevant question on your content’s headline.
- Answer the question that was asked in the headline concisely, below the Headline.
- Provide a detailed overview of the solution to accurately address the problem.
4. Voice search + Mobile optimization + Local SEO (A lethal combination)
Mobile users are increasing rapidly and people generally look out for the services near them, it all together becomes a deadly combo that delivers some impressive results on the search engine.
Undoubtedly, mobile facilitates the users to make a quick local search, and voice search helps them to ask conversation-style questions to get optimum results on the web.
5. Include FAQs in content to answer unanswered queries
A typical voice search starts from why, what, who, where, etc. which can be accurately addressed through FAQs. You may include those at the end of your content and make sure to add the content-specific FAQs.
To get optimized for the voice search you can use a conversational style of answering the question. Ensure your website is embedded with schemas, loads fasters, structures well, and is highly user-friendly.
Wake Up! It’s Time To Revamp Your Website With Voice Search
Google throws unpredictable updates every now and then, the Hummingbird version was the biggest example. If you have still not upgraded your website, then consider it as a wake-up call. Get connected with the top SEO Services company and optimize your website for voice search. Connect today!