Guest Posting has come out to be one of the most widely used approaches to earn quality backlinks and further boost the domain authority of the website. Guest posting is a strategy of writing blogs on a highly reputed platform. These blogs will generate the traffic that will be redirected to your website. The overall process is simple to understand. Begin with searching sites that facilitate guest posts. Then, write an email with a precisely written pitch to the editor of the website. If you are selected, you will be able to write guest posts on that website.
Read on to know more about getting backlinks through Quality Guest Posts.
What Are Backlinks and How Do They Work?
Backlinks are links pointing to your website. They can be placed anywhere throughout the article. Some people place it within the core content while some people prefer to keep it in the author bio. The former one tends to generate more leads as there is a high probability of them getting clicked by the reader. Basically, backlinks are of two types:
Do-follow Links
Links that are not otherwise specified are do-follow links. Do-follow links matter the most. Two websites are connected through these do-follow links. It helps the search engines to recognize you. Search engines rank your website through these links. Links coming from highly rated host sites will also boost the domain authority of your site.
No-follow links
No-follow links that have ref value set to nofollow (‘ref=nofollow’). This attribute helps the search engine to not follow the link. Such links do not help in improving page rank. No follow links will make your website look natural, which is also preferred by Google.
What Are The Different Tips To Write A Precise Guest Post?
Have clear goals
You need to have clear thoughts of what you want from guest posting. Ask two questions to yourself, what you want through guest posting and how much resources you can invest. Writing guest posts just to obtain links might not lead to fruitful results as it is against what Google recommends. Write guest blogs with goals of providing new information to your audience. Solve problems of your audience by delivering quality articles and get the most benefit from the guest posts.
Find Opportunities
You need to find appropriate platforms where you can post your articles. Such sites can be discovered simply through a Google search. For example, if your domain is technology, you can search “technology guest posting sites” on Google. You can replace “guest posting sites” with other keywords such as “Write for us”, “Submit a post”, “Contribution Guidelines”, etc. If you are following a guest blogger, you can find sites through their posts. Search different authors on Google and you might find a place where they regularly contribute.
You need to find sites that have good domain authority (above 25 is generally considered to be good). There are plenty of SEO tools available in the market that can help you to check the domain’s authority. To get more referral traffic, try to go with sites that post content similar to yours.
Prepare An Accurate Pitch
After you have successfully chosen a host site, you will need a pitch to reach the editors. Editors receive hundreds of pitches throughout the day. You have to ensure you write an eye-catching and precise pitch that draws the attention of the editor. Even if you get rejected at a few sites, do not lose hope, keep trying and you will get your slot!
Write High-Quality Blogs
Once you are given the opportunity to write posts, do not look back. Deliver quality guest posts regularly to gain popularity among the target audience. Do not write just for the sake of traffic and backlinks. Write with the purpose of providing new information to the audience. Moreover, include genuine reference links which are authentic in the article and always provide factual information to the audience.
That’s all about tips for Guest Posting. Writing Guest Blogs will require thorough research and investment of hefty time. If you are not able to fully devote the same, you can opt for Guest Posting Services. They are highly experienced and deliver Quality Guest Posts. Working with a good guest posting service will take your website to new heights for sure.